I agree with PPK on one count.
The return on your investment in time and resources when your build a mobile site will always pay back the most dividends if you just go ahead and target the majority of your audience’s mobile clients.
More often than not, though, and even more so if your site’s readership is primarily US-based, you would be doing yourself a disservice by not targeting the mobile Webkit found on the iPhone, iPod touch, Android, and WebOS.
His sales stats might be technically correct in saying that the Nokia/S60 browser is the most widely installed mobile browser in the world, but it means exactly jack shit if no one is using it to browser the web (they aren’t in the US, apparently).
Go to any major website and survey the mobile clients in use and you will find the vast majority are iPhones and iPod Touches; a growing percentage will be Android and WebOS.
SymbianOS will be somewhere down around 1 or 2 percent.
Web designers, web developers and content producers aren’t dumb.
In fact they are quite savvy and well aware of where they should be focusing their efforts, energy, and money. Perhaps this can be shortsighted at times (see: IE6 c. 2000), but I can’t exactly fault anyone for pursuing those choices for those reasons at that time.
We aren’t looking at our web stats, seeing a million Nokia S60 users and 10,000 iPhone users and barreling ahead an building an iPhone compatible mobile site.
At Ars Technica for example we did a formal survey of our readers, took design feedback throughout the whole process of building it, and combined that with statistical data from our logs.
Webkit, and specifically iPhones and iPod touches were by and far the most popular platform with Android, WebOS, Blackberry, and Windows Mobile coming next.
Now, you tell me how you justify to your bosses that you should be spending your time and my company’s money on targeting a browser based off PPK’s stats when, for most people, they have no basis in reality.
![Holy. Shit.
3During the Q & A portion of Sarah Palin’s appearance at last night’s Tea Party Convention, she was caught on camera reviewing response cues pre-written on her hand. Enhanced images confirm that Palin indeed had the words “Energy”, “Tax cuts” and “Lift American Spirits” scribbled on her palm.
Let us put aside the fact that this proves that her softball questions were screened in advance, and that she needed help answering pre-screened softball questions — and focus on the fact that she has a clearly visible POW/MIA bracelet with her son Track’s name on it.
What is that about?
[fark.]
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